first look inside the japan pavilion at expo milan 2015
ahead of the opening of expo milano 2015, designboom visited the vast site to go behind the scenes of the japanese pavilion. responding to the overall theme of ‘feeding the planet, energy for life’, japan joins expo milano 2015 with the aim of proposing its food culture as an example of a healthy, sustainable and balanced diet. in addition, the country also sees the event as an opportunity to promote its image following the devastating 2011 earthquake, encouraging tourism and business opportunities. designed by architect atsushi kitagawara, the pavilion contains installations by high profile japanese creatives nendo and teamlab.